6x8 inches
oil on panel
Painters Tip
More on Alternative Venues
OK, Now you have gotten permission to have a show in a bookshop, cafe, business office, restaurant, or hair salon.
It's going to be very important to have a good looking show that will still be moderate in price. This is not the place to have museum quality paintings. Sales in the venues are impulse driven. Keep the paintings fairly small in the 100.00-400.00 price range. Keep the frames simple but good looking.
It will be important to tell patrons exactly how to purchase work. Type out a letter to patrons to frame like the paintings and hang in a prominent location. It has a one paragraph bio, a personal thank you to the shop owner and specific instructions on how to purchase, including whether you accept credit cards, checks, etc.
If the shop owner is not taking a commission on sales, I would offer the wait staff or sales clerks 10% commission on any sales they complete. This is a good motivator. Without incentive, why would they care to sell your paintings? A friendly wait person can sell paintings because their patrons are a captive audience.
Be sure to have brochures and business cards for staff members to hand out to patrons. Bring them in one of the clear lexan holders that stand up. You can purchase them at office supply places.
Be willing to come in and replace paintings which are have sold, right away. Don't wait until the end of the show. Don't ask patrons to come back for their paintings. The more paintings you move through the shop, the better.
Lastly, always frequent the store while your show is up. It's nice to patronize the shop who supports you by allowing sales of your work. You will also be able to hear comments about your work while sitting around the shop.
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